A le named 'Marketer of the Year'

Love 'em or hate 'em everyone agrees that A le can market itself well. The Queen of England has an iPod and yet they are still cool. That, my friends, takes talent. MediaPost has awarded A le their 'Marketer of the Year' award not only for their succe with the iPod, but in large part thanks to the 'Get a Mac' ad campaign.

MediaPost points out that i tead of projecting the image that Macs are for everyone A le continues to sell the idea that Macs are for an 'elite few,' even though A le is now selling more Macs than ever.