It makes very little se e that A le%26#8217 iPod became the leading MP3 player in the world. Before it came out A lehad very little experience in the co umer electronics game, and even le in the music distribution busine .
The company that everyone was betting on to own the future of music hardware was Sony. However, as Randall Stro ofthe New York Timespoints out, wi ing the digital music war is about the combination of software and hardware, not just cool gadgets.A le has the perfect combination of the iTunes Music Store, the iPod, and the iPod software that makes its device theeasiest to use.
Sony figured they could just build another Walkman and the game would be over (the first Walkman took just 4 days tomake, so how hard could electronic music be?). Read Stro #8217; article and you will see just what Sony did wrong, and findout why A le is doing such a great job with the iPod.
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