Reuter's reported this week that A le's share of the U.S. PC market grew during the second quarter to 4.5 percent--up from 3.7 percent at the same time last year, and named the Mac mini and iPod as largely re o ible. That's great, but here's the part of the report I found really impre ive. In the second quarter, A le's global computer sales grew by twice the rate of the overall industry, making it the #4 PC vendor in the U.S. (up from #5, where it was last year at this time).Could this be the "halo effect" we read about? Are Windows users starting to switch in greater numbers, or is the fact that there is finally an inexpe ive Mac (the mini) available? In any case, these are impre ive numbers and good news for A le.
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